Thus, the company announced its withdrawal from the Spanish market a year ago, could re-enter the mobile phone industry with a terminal very attractive to the Spanish public. If we ask how it is possible to launch a smartphone of some features as we discuss later, is considering the possibility that retail strategy is based on direct distribution remove at the point of sale .
Thus, Motorola might be considering a new sales strategy that would resemble the model used by Amazon, based on the exclusive online sales . This system would enable the company to reduce distribution costs and stock in retail outlets.
Technical SpecificationsAs for the technical specifications, the new terminal would have a quad core processor , in the model Snapdragon S4 Pro , accompanied a 2GB RAM . On the other hand, would have a 4.5-inch screen and a resolution of 720 pixels . As for the camera , include an 8-megapixel rear , and a 2-megapixel front , and recording video in Full 1080p HD .
As we can see, these features are in line with the other terminals of medium to high in the sector, so the price factor would make this device a very interesting alternative, especially for the Spanish market. With a specification how are you, the selling proposition used by Motorola would be focused on the price factor without forgetting the importance of hardware.
Rumors indicate that the new smartphone from Motorola would be focused on the European market , while the well-known high-end terminal Motorola Moto X would be released in the beginning as only in the United States at a price of around 600 euros. Thus, Motorola adapt its strategy to two completely different markets with two terminals are complete, which could mean the rebirth of the company in the European market, and most importantly, his return to the Spanish market.
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